New Technique Tailors Blush to Individual Skin Tones

The scent of old archives and a well-placed source still excites me, even after all these years. It started with a seemingly minor discrepancy in a travel piece – a detail about a boutique hotel that just didn’t quite add).

Blush Tailoring: A Personalized Approach

Makeup educators and artists are promoting a new technique called ‘blush tailoring’ to help people find blush shades that truly complement their skin. This method, popularized by Rose Siard, founder of Rose and Ben Beauty, involves mixing your favorite blush with a small amount of foundation or concealer to create a customized shade.

How It Works

“You’re basically adding your own skin tone and undertone into the blush, which creates a shade that feels more customized to you,” explains Siard. The technique aims to make blush look like it belongs on the face, rather than sitting on top. Celebrity makeup artist Kirin Bhatty notes it's a “chicer way to approach blush,” offering a “hint [of color] and very flattering” result.

Simple Steps

Blush tailoring is best achieved with cream or liquid products of the same consistency. Siard recommends starting with more blush than base product, mixing it on the palm of your hand or a palette, and blending as usual. Bhatty suggests liquid formulations are easiest to work with, emphasizing that using the same medium (liquid to liquid or cream to cream) prevents patchiness.

A Refined Technique

While not new, Siard coined the term to provide a clear language for this popular method, comparing it to tailoring clothing – adjusting existing items to fit better. Makeup artist Misha Shahzada highlights the personalized aspect, encouraging experimentation and customization.